Central European Media Enterprises (CME) has picked Alticast to enable its subscription VOD service, which is slated to launch in the Czech Republic this month.
CME is using Alticast’s AltiPlatform and AltiView, which allows the broadcaster to launch pure IP set-top box services throughout its markets. CME’s Voyo VOD service and new Voyo Player set-top box will subsequently be deployed in other CME countries after the initial launch in the Czech Republic.
AltiPlatform is based upon open standards and can grow to accommodate new requirements, including HTML5 applications, Microsoft Playready DRM, DASH.
“We are very excited to roll-out this amazing full featured consumer experience,” said Claudiu Paraschiv, head of technology, CME. “Consumers first want to watch TV but as the market has evolved the demand for interactive services and content is in demand. Alticast has enabled CME to provide the applications and content desired by our subscribers. They have been a great partner in ensuring that we can satisfy our customers’ needs now and in the future.”
CME is a media and entertainment company that operates in six Central and Eastern European markets with an aggregate population of approximately 50 million people.
