Comcast has begun delivery of Xfinity Latino, an updated suite of video products and services developed exclusively to serve Hispanic customers.

The company began building a package of services for Spanish-speaking customers with the introduction last year of a portal that provided access to almost a thousand Spanish-language movies and shows online for free to Xfinity Latino customers.

Xfinity Latino delivers 10 new channels, as well as doubles Comcast’s Hispanic On Demand content on TV and online, the company said. The expanded channel lineup includes new television networks such as BabyFirst TV Americas Español, beIN Sport Español, Centroamerica TV, LAS (Latin American Sports), Pasiones and Vme Kids.

Subscribers will also get access to alternate feeds of Telefutura, Telemundo and Univision, giving customers access to watch or record programs from both East and West Coast broadcasts from all three channels. In addition, Xfinity digital customers will receive the new interactive Xfinity Latino Entertainment channel.

Comcast said it also updated the user interface for the programming package, so that customers can now navigate to and directly access on-demand content using an embedded interactive menu.

Xfinity Latino is available as a standalone video service or as part of double- or triple-play bundles. All current MultiLatino video customers will automatically be upgraded to receive the new Xfinity Latino video lineup at no additional charge.