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Comcast teams with Fox Sports to offer Detroit Tigers on-demand

April 9, 2010 By Mike Robuck

For the second year, Comcast and Fox Sports Detroit have joined forces to serve up Detroit Tigers baseball in on-demand. “Tigers On Demand” is available at no additional cost to Comcast’s digital cable subscribers in Michigan.

Tigers On Demand provides fans with around-the-clock access to the most recent game telecasts from Fox Sports Detroit in their entirety. The game broadcasts will be available in VOD beginning two hours after the end of each contest and can be paused, rewound or fast-forwarded.

“With the re-launch of Tigers On Demand, we are once again bringing our customers across Michigan access to Tigers baseball whenever they want it,” said Tom Coughlin, senior vice president of Comcast’s Michigan Region. “Whether it’s offering Tigers games in high-definition or using Comcast’s two-way advanced fiber-optic network to deliver on-demand content, we are committed to keeping our customers at the forefront of innovative TV technology, while delivering the best in local sports programming.”

Tigers On Demand also includes Fox’s pre-game show, as well as Comcast’s 30-minute program focused on behind-the-scenes stories about the Tigers organization. The Tigers 2010 season preview and two classic Tigers games, including the inaugural game at Comerica Park and Justin Verlander’s no-hitter versus the Milwaukee Brewers, are also available. Comcast, Fox Sports Detroit and the Detroit Tigers plan on offering additional VOD content throughout the season.

More Broadband Direct 4/09/10:
•  CED Blog: Smart Grid and broadband
•  Study: Cable, IPTV operators still investing in VOD servers
•  Juniper buys mobile video partner Ankeena
•  Microsoft’s Silverlight takes aim at set-top boxes
•  FCC, Verizon quarrel over spectrum plans
•  FCC plans to move forward with broadband plan soon
•  WISPs press to use white spaces
•  Comcast teams with Fox Sports to offer Detroit Tigers on-demand
•  Forrester: Tech industry recovery underway
•  Online ad revenue up 2.6% in Q4 to $6.3B

 

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