Comcast is set to own all of British pay TV giant Sky, as 21st Century Fox on Wednesday said it would sell its remaining stake in a deal valued around $15 billion.
The move comes after Comcast beat Fox over the weekend during a bidding auction for 61 percent of Sky. Comcast offered 17.28 pounds per share, or $40 billion, ending the pair’s hard-fought battle for the controlling stake.
Now Disney, which is in the process of acquiring most of Fox’s assets, has consented to Fox tendering its 39 percent stake in Sky to Comcast for about $15.25 billion.
“Along with the net proceeds from the divestiture of the RSNs, the sale of Fox’s Sky holdings will substantially reduce the cost of our overall acquisition and allow us to aggressively invest in building and creating high-quality content for our direct-to-consumer platforms to meet the growing demands of viewers,” says Robert Iger, chairman and CEO of Disney, in a statement about the decision.
Comcast was previously embroiled in a bidding war with Disney for Fox’s entertainment assets, but dropped out earlier this year in order to focus its efforts on the Sky acquisition. The proceeds from Fox’s stake in Sky will go to Disney to lighten the cost of its $71.3 billion purchase of Fox assets including film and TV studios, a stake in Hulu and cable networks, among others.
“We are proud of the role our company has played in building Sky, and of the outstanding value we have delivered for shareholders of 21CF and Sky, and customers across Europe,” Fox says in a statement congratulating Comcast.
Sky shareholders must still formally accept Comcast’s offer before the deal is official.