Comcast has made it official: The nation’s largest cable operator is now streaming on-demand TV shows and movies to iPads.
The latest release of Comcast’s Xfinity TV app, which Comcast said has been downloaded more than 1 million times since its November release, enables iPad viewing of 3,000 on-demand movies and shows from HBO, Showtime, Starz, Encore, Cinemax and MoviePlex, as well as additional programming from TBS, TNT, Cartoon Network and BBC America.
Comcast digital customers who authenticate themselves can view the programming for free on their iPads either at home or on the go.
Comcast, which announced an extended deal with Time Warner yesterday for additional content, said there would be thousands of additional choices for viewing on iPads in the coming weeks and months.
“The Xfinity TV app with video streaming is part of our ongoing effort to deliver great entertainment experiences for our customers on all screens and devices,” said Matt Strauss, senior vice president and general manager at Comcast Interactive Media. “We have an aggressive development plan to introduce even more features in the coming months that enable customers to more richly watch, control and personalize their entertainment experience.”
The Xfinity TV app also enables customers to easily search and browse through their TV and on-demand listings, program their DVRs and change TV channels.