Master Electronics, a leading global distributor of electromechanical, interconnect and passive components, announced their newest supplier, Focus LCD, today.  Focus LCD provides low-cost, reliable, standard, AND custom LCD displays for many industries.

Master Electronics’ Business Development Specialist, Shell Johnson, said, “Focus LCD is committed to helping and supporting our efforts by providing US based technical assistance, prompt responses and customer satisfaction.  Our partnership adds 16 years of focused experience in high-quality, reliable, and consistent LCD displays with shorter lead-times.  Focus LCD will undoubtedly become an integral part of our customer’s designs.”

Bryan Hawk, Focus LCD’s President, continued, “We plan to help Master win repeat orders.  The faster we help the Master customer, the more bids Master will win, and the quicker they’ll book orders.  Our team of technical people is driven to provide same day, one on one engineering support with both standard and custom designs.”

Master Electronics’ Distribution Center, located in Phoenix, AZ is a stone’s throw to Focus LCD, located in Chandler Arizona providing immediate physical access to Focus Display’s team of technical people.  This new commitment promises to vastly improve rapid prototyping of custom LCD solutions for character, graphic, TFT, touch panels, sunlight readable, touch panel, and segment technologies.  Master Electronics & Focus will deliver cost effective, reliable standard and custom LCD solutions, with short lead-times, making this level of support the norm for engineers.  The new strategy is a streamlined buying and selling channel of custom display products, reducing EOL (End of Life) displays.