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TiVo, CBS SportsLine make the fantasy interactive

September 8, 2006 By Brian Santo, CED

Registered users of CBS SportsLine Fantasy Football can now manage their leagues and track players through the CBS SportsLine Fantasy Football Companion, a new application they can access only through a broadband-enabled TiVo Inc. Series2 DVR.

The application, a joint effort of TiVo and CBS SportsLine, also provides hooks for advertisers, which TiVo is calling “sponsors.”

The application includes a number of features interesting to fantasy football spuds, including the ability to check live player and team scores on all league matchups; get up-to-the-minute details and statistics on the current week’s matchups; monitor weekly changes to league standings throughout the season; view active and reserve players, injury status, and make late changes as needed; read breaking headlines and player news that impact a team’s lineup; and watch short-form CBS SportsLine videos, including pre-game analysis, player interviews and special fantasy football content.

Not entirely coincidentally, DirecTV also has an application that targets fantasy football participants (see story).

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