ViewNow has become the latest company to score a video-on-demand (VOD) content deal for the AT&T U-verse service.
Under the deal, the IP-based U-verse service will gain access to ViewNow’s library of traditional on-demand movies, as well as subscription and “free” VOD fare. Financial terms were not disclosed.
Though U-verse is still in the early deployment stages, AT&T hopes to offer the service alongside its Project Lightspeed project, which aims to deploy fiber-to-the-node and fiber-to-the-premises networks that reach about 19 million homes by the end of 2008.
ViewNow, a division of Kasenna Inc., has deals in place with studios such as Warner Bros, New Line Cinema, 20th Century Fox, Paramount, DreamWorks, and Buena Vista/Disney, among others.