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Yahoo! to start spreading the CBS news…

October 16, 2006 By Brian Santo, CED

Starting tomorrow (Oct. 17), Yahoo! will post up to 20 news clips each from 16 local CBS affiliates. The pair said the syndication agreement is exclusive.

CBS and Yahoo will share revenue from advertising sold adjacent to daily clips on the Yahoo! news site.

Yahoo! will highlight the local video to users who select a city or zip code within a CBS-owned market. The video will be station-branded and can be found on the Yahoo! homepage and throughout Yahoo! News. On Yahoo!’s local news pages, video will also include links to the station’s Web site, where users can view additional local video and stories.

The 16 stations are in some of the largest markets in the U.S. They are:
* New York (WCBS)
* Los Angeles (KCBS)
* Chicago (WBBM) 
* Philadelphia (KYW)
* San Francisco (KPIX)
* Boston (WBZ)
* Dallas (KTVT)
* Minneapolis (WCCO)
* Miami (WFOR)
* Denver (KCNC)
* Sacramento (KOVR)
* Pittsburgh (KDKA)
* Baltimore (WJZ)
* Salt Lake City (KUTV)
* Austin (KEYE)
* Green Bay (WFRV).

CBS Television Stations is not offering content from all of its affiliated stations. The group has 39 stations, including 21 CBS, 11 The CW, three MyNetworkTV and four independent stations not affiliated with major networks.

Filed Under: Wire and Cable Tips

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